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Confidence crisis is print's opportunity

In tough times, marketing budgets are typically the first to be squeezed. And this, as any printer working with marketers will tell you, has certainly held true over the past few years.

Print and digital must team up to re-energise both media

At the beginning of the month, newspaper publishing giant News UK catapulted itself onto a new platform of cross-media potential and made the industry as a whole sit up and take notice.

Privatisation plan raises hackles and hopes in equal measure

There's little doubt that Royal Mail bosses welcome the government's long-awaited pledge to privatise the group, but for some in the print industry, it's a poison pen letter, tainted with the threat of industrial action and reduced service levels.

AR offers a means to put value back into printed products

Exploding labels, barking magazines, personal catwalks in your living room... Until now this level of interaction through the traditional medium of print has been a fantasy, but now the printed page is literally being brought to life through the use of augmented reality (AR).

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