Personalisation is more than a first name
According to recent research, brands are missing a trick when it comes to personalisation and this represents a significant opportunity for printers.
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According to recent research, brands are missing a trick when it comes to personalisation and this represents a significant opportunity for printers.
Grafenia is changing its name to Software Circle to “better reflect who we are”.
Bass, the hotel and leisure group, is climbing a multi-million-pound print mountain to change its name to Six Continents.
Coatings specialist Alchemy Print Finishers has changed its name to Alchemy Coatings in order to better reflect its services.
St Ives has cut all ties with its printing past and has now been completely rebranded with a new name: Kin + Carta.
Global Graphics has changed its overall group name to Hybrid Software to better reflect the nature of its business.
Heidelberg has launched its new devolved consumables service in the UK, which it hopes will make it one of the largest suppliers of pressroom consumables within the next three years
A1 Trade Print has rebranded with a new name that better reflects its security print expertise.
A proposal to dramatically increase the number of internet domain name suffixes has been approved paving the way for an almost limitless variety of domain endings, including .print and .packaging.
Trinity Mirror will change its name to Reach next week after shareholders overwhelmingly backed the rebrand at the group’s Annual General Meeting, but sales at the publishing company have continued to...