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‘Everyone wants a solution – bigger, faster or better’

Last week was the main judging day for the PrintWeek Awards was held, so we took the opportunity to grill more than 20 leading buyers on subjects ranging from what challenges they face, what drives innovation, and what blocks it, and the perfect manifesto for print.

Print insight from the buyer’s perspective

It’s not often that you get a group of leading print buyers together in one room, but that’s exactly what happened last month at one of the three judging days for the PrintWeek Awards. So rather than look a gift horse in the mouth, we took the opportunity to quiz them for some insight. Here’s the first of a series of two special interviews.

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