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Taming colour’s Wild West

Most wide-format printers are capable of producing a very wide colour gamut so that it’s relatively easy to print a pleasing image with vibrant colours that appear to be just what the client ordered. That said, most wide-format users are working with a wide variety of different media, each with their own characteristics, so it’s essential to use ICC profiles to put down the optimum amount of ink to ensure consistent output.

Printing in another dimension

Augmented reality – or AR, as most of us refer to it – is seeping into the print industry and changing the way we interact with brands and products.

The future is up in the air

Cloud-based systems are changing the way printers work, allowing them to better serve changing customer demands and put resources and capital into more effective channels, as well as providing additional functionality.

Early birds can catch the slug-a-beds napping

Simon Biltcliffe’s beard is not (quite) in the same league as Kim Kardashian’s derrière as a personal physical attribute with the ability to break the internet but it may be as close as the UK print industry is going to get.

Picking the right route to success

Printers are facing a perfect storm with rising job numbers, shrinking average order values, a less clear-cut distinction between the most appropriate production methods and the ever-present spectre of downward price pressure.

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