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Picking the right route to success

Printers are facing a perfect storm with rising job numbers, shrinking average order values, a less clear-cut distinction between the most appropriate production methods and the ever-present spectre of downward price pressure.

Open up sociable channels for better reach and impact

You don’t need me to tell you how big a deal social media has become. You’ve probably already read that somewhere... like Facebook. Or maybe LinkedIn or Twitter. Or possibly on some other platform, sandwiched between puppy GIFs, selfies and random shots of a stranger’s dinner.

The brains of your printing business

UK printers first started using management information systems (MIS) in the 1980s. At the time the software was pretty rudimentary, recalls Keith McMurtrie, managing director at Tharstern, who describes those early systems as “barely more than a calculator”.

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