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Time spent on SEO will be richly rewarded online

There are more than 6 billion word searches on the internet everyday. More than 4 billion of those are on Google. More than 94% of those searches lead to an ‘organic’ link click, with just over 5% opting for the advert.

Spot the difference: cut out colours to cut costs

Brand owners have traditionally been very protective about their brand colours, and that’s understandable – consistent branding and high print quality reassure consumers that the product too will be consistent and of high quality.

60 seconds with Colourgraphic Arts

Managing director Vince Scardarella started the firm 34 years ago with his brother. “We started as a repro company and it was natural for us to move into litho and digital printing considering our experience in managing high-end quality reproduction of colour images,” he says.

Learning on the job

In reality TV the contestant’s journey – the struggle to become the best possible them – is a device to increase the entertainment value. In business there’s a more serious side to going on a journey, which is to drive higher profitability through continuous improvement.

Not yet a silver bullet for workflow woes

When speaking with printers about JDF, you get a lot of negative responses. The managing director of one large commercial printer on the South Coast puts it diplomatically: “I’ve never really got on with it...” he says, declining to elaborate further.

More connectivity should usher in a smarter era

An estimated 26 billion devices will be connected to the internet by 2020, according to technology analyst Gartner. These include ‘smart’ fridges, and thermostats, as well as devices things like smartphones, tablets and TVs.

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