Search results for

Results 1 to 9 of about 9

Sort results by: Date | Relevance

Direct mail ROI increases as unopened volumes fall

500 million more pieces of direct mail are being opened and read compared with 2013, equating to an additional £1.6bn being added to the channel’s ROI, according to new research.

Marketing agencies embracing print

Even with the growth of digital media, marketing agencies are still fully embracing print in their campaign work, according to a survey and follow-up report commissioned by marketing software provider Mtivity.

SMEs split on Brexit impact

SME owners, including printers, in the UK are divided on how much impact the decision to leave the EU is having on their businesses, a survey has revealed.

Low expectations for print in wake of Brexit vote

If predictions for output levels in Q3 are realised, we will see the lowest output levels since the financial crisis, according to a survey from the BPIF.

Brexit will not deflect new EU data protection requirements

First put forward by the European Union in January 2012, the General Data Protection Regulation (GDPR) was approved by the European Parliament in April this year and will come into force on 25 May 2018.

Royal Mail MarketReach report dispels DM engagement myths

Young people living at home are the ‘life stage’ most likely to read and respond to direct mail, according to new research from Royal Mail’s MarketReach division.

Roland DG biggest seller of wide-format solvent printers

Roland DG was the biggest 2015 global seller of wide-format solvent printers, 760-1,700mm, according to US-based data company Infotrends' latest wide-format tracking report.

Report finds wide-format ink market growing

The opening up of new markets driven by developments in hardware will mean faster growth for the wide-format ink market, according to imaging industry market researcher Photizo Group.

Public sees direct mail in fonder light, survey finds

Public perception of direct mail is improving, with almost half of consumers seeing it as good business communication, according to a recent survey.

Search filters:

By category

Surveys/data Iconremovefilter

By Date

2016 Iconremovefilter

Click on a filter below to refine your search.

Latest comments