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Print in decline as digital dominates ad spend

Print and other traditional media are either “stagnant or in decline” according to the latest figures on advertising expenditure in the UK.

Digital growth outpacing print in ad expenditure report

A growing advertising market is starting to become less dependent on print as a shift to digital characterises the latest industry research.

Ad spend on the up, but DM activity slows

New advertising industry research has reported that while direct mail activity is feeling the effects of a corrective slowdown following recent growth, spending on printed display ads for national news brands has risen for the first time in seven years.

Digital skills 'black hole' affecting UK productivity

A deficit of digital skills in the UK workforce is negatively impacting productivity, a study from the Federation of Small Businesses (FSB) has found.

Ad spend grows again but print spend still falling

UK advertising expenditure grew by 1.3% year-on-year in Q1 2017 but print continued to decline, despite direct mail exceeding forecasts, according to new research.

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