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POS suppliers must adapt to meet the changing needs of retail

Recently published figures suggest that the UK economy may plateau before there is any prolonged period of growth. If this comes to pass, the retail industry will be more than usually focused on driving footfall into stores and increasing business through websites all year round. Gone are the days when the prime push was undertaken over the festive period; seasonal promotions now lie at the centre of a successful marketing strategy for those with a high-street presence.

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