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Direct mail ROI increases as unopened volumes fall

500 million more pieces of direct mail are being opened and read compared with 2013, equating to an additional £1.6bn being added to the channel’s ROI, according to new research.

Public sees direct mail in fonder light, survey finds

Public perception of direct mail is improving, with almost half of consumers seeing it as good business communication, according to a recent survey.

ProCo boosts digital offering with £1m spend

ProCo has invested £1m in its digital offering to boost capacity by around 25% and target new applications.

Dixon and Taylor embark on new venture

Nick Dixon and Rick Taylor, who between them created the £53m Lateral Group, are poised to return to the industry with a new buy-and-build venture.

ProCo aids flexible production with Horizon BQ270V buy

Marcomms specialist ProCo has invested in a Horizon BQ270V perfect binder with variable software to bring previously outsourced short-to-medium-length run work in-house.

Joint venture launches its first high-speed web press

The first fruits of the partnership between Bielomatik and Matti Technology, a fully integrated 300m/min high-speed book and publications production line, is to make its first public outing at an open house event next week.

Quark unveils QuarkXPress 2015

Quark has revealed details of QuarkXPress 2015, the latest version of its print and digital publishing design and layout software.

St Ives hails successful acquisitions strategy

Marketing services is now a near-£100m business for St Ives, while like-for-like print sales have nudged up after the group’s exit from commodity print markets.

ProCo secures Indigo UK first

Sheffield-based marcomms specialist ProCo has installed the UK’s first HP Indigo 7800.

ProCo to roll out Tharstern Primo MIS

ProCo has signed a six-figure deal with Tharstern to upgrade its MIS to the vendor’s flagship Primo platform.

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