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Print advertising standing up to “challenging backdrop”

Latest data for UK advertising shows digital, online and mobile formats have driven record first-half spending, while traditional print remains steady despite decline.

Royal Mail MarketReach report dispels DM engagement myths

Young people living at home are the ‘life stage’ most likely to read and respond to direct mail, according to new research from Royal Mail’s MarketReach division.

Johnston Mailing upgrades Canon firepower

Johnston Mailing has ordered three Canon imagePress machines in a £200,000 deal to help meet heavy demands for direct mail and edge it into new markets.

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