What is it?
The range consists of coated and uncoated papers, with gloss, silk, matt and offset finishes and three specific levels of recycled content. It is manufactured in Europe at three paper mills. These papers are carbon balanced, meaning that the manufacturer pays for offsetting.
“The varying levels of recycled fibre content and finishes provides an excellent choice for clients wishing to specify a printed product on recycled paper,” says marketing director Peter Sommerville. “The addition of Revive Recycled 100 Media with a lower grammage range has opened up many possibilities for use in the magazine and brochure sector.”
What’s its history?
Denmaur had previously sold the same coated and uncoated range under the name Amadeus Recycled. It bought the Revive brand name from the administrators of Paperlinx last November, and since then has been setting up its product and service offerings for commercial and magazine print. “In truth the Revive brand had a stronger recycled heritage in the industry going back to the early 2000s,” says Sommerville. “Unfortunately it became a little unloved and underinvested in during recent years by the previous owners. We took the decision to morph Amadeus Recycled into Amadeus Revive for a brief period before subsequently relaunching Revive in April 2016.”
Revive was officially launched at Denmaur’s climate change agreement (COP21) seminar on 26 April. Sustainability manager Danny Doogan, announced that every tonne of paper supplied is carbon balanced, being offset free of charge via the World Land Trust.
What are the applications?
Revive 50, 75 and 100 are intended for use in high-end publications, report and accounts, and brochures such as college and university prospectuses. They are suitable for litho and most digital presses.
Revive 100 Media is an extension to the range, available for both sheetfed and heat-set web offset. It’s mainly intended for magazines but is also suited to catalogues, brochures, inserts and direct mail.
How does it work
These are recycled papers that are said to perform as well as virgin fibres. “Revive 100 coated in 50, 75 and 100 provides superb smooth print surface and whiteness,” says Sommerville. “It can easily be used on complex multi-colour jobs as well as embossing, foil blocking and metallics. Revive 50 and 100 Offset is manufactured to an excellent brightness and bulk providing the option for a more natural, softer look and feel within a publication or brochure. Revive 100 Media is manufactured in gloss, silk and matt finishes, with lower-medium brightness associated with standard lightweight coated magazine papers.”
What’s the USP?
According to Sommerville: “Revive offers differing levels of recycled content to meet the clients’ needs but with the 50 and 75 recycled the balance will always be made up with FSC virgin pulp.
“Plus the paper is both recycled fibre content and carbon balanced. This scheme offsets the emissions associated with paper production and delivery of the paper and is provided free of charge via our partners the CarbonCo, the UK managers of Carbon Balanced Paper on behalf of the World Land Trust. Revive 100 Offset has also been third party audited by the WWF ‘Check Your Paper’ service, resulting in a 98% score.”
What’s the UK sales target?
“Denmaur is targeting 10,000 tonnes per year within the next 12 months and we are well on the way to achieving this target,” says Sommerville.
SPECIFICATIONS
Product range Revive 100 Silk; Revive 75 Matt; Revive 50 Silk; Revive 100 Offset; Revive 100 Natural Offset; Revive 50 Offset; Revive 100 Media Silk; Revive 100 Media Gloss; Revive 100 Media Matt.
Contact Denmaur Independent Papers 01795 426775 www.denmaur.com
ALTERNATIVES
Evolution
Evolution is a range of recycled paper and board manufactured using post-consumer recycled fibre. The 100 grades carry the FSC 100% recycled label. The 75 Silk is 75% post consumer recycled fibre and 25% virgin fibre of which 70% is FSC certified.
Products Evolution 100 Business Offset; Evolution 75 Silk; Evolution Business; Evolution Business Preprint; Evolution Digital Satin; Evolution Digital Uncoated; Evolution Everyday; Evolution Indigo Uncoated; Evolution Pure 100 Uncoated; Evolution Value.
Contact Premier Paper 0121 313 1115 www.paper.co.uk
Cyclus Offset
Cyclus Offset is a wove finish and is produced from 100% recycled fibres, with a “unique” texture. All of the residuals of manufacture are reused for cement production, fertiliser and district heating. The production process uses bio-fuel in the form of wood-chip to generate electricity.
Products sizes Range from SRA2 to B1, and weights from 70 to 350gsm.
Contact Antalis UK, 01530 505150 www.antalis.co.uk or Premier Paper 0121 313 1115 www.paper.co.uk
Antalis Cocoon
Cocoon is a range of 100% and 50% recycled papers from Antalis, with a wide range of sheet sizes, in weights from 90 to 400gsm. It is promoted as having a particularly bright white for a recycled paper, thanks to the use of specialist de-inked pulp produced without chlorine at the Greenfield Mill in France.
Products Cocoon Gloss; Cocoon Offset; Cocoon Pre-Print; Cocoon Silk
Contact Antalis UK, 01530 505150 www.antalis.co.uk
