HP Designjet L25500

Wednesday, September 1, 2010

High quality display graphics are the forte of this HP machine as Gavin Bromley, technical support manager at Signs Express, tells Tim Sheahan

Describe your business
We print a variety of signs for companies across the UK, including exhibitions and displays. We also produce vehicle graphics, window exteriors, PVC banners and labels and stickers.

What does the machine do?
It can produce print for a wide range of applications, including point-of-sale displays, event banners, exhibition displays and vehicle wraps.

Why did you choose this particular machine?
As a franchise business with sites across the UK, we wanted to take a look at the latex technology with a view to other centres using it in the future. The L25500 offers green credentials and it allows us to be at the forefront of digital technology.

Did you look at any other similar machines?
We did, but we can't compare the machine on a like-for-like basis.

Why did you make the purchase?
The machine was what we wanted at the time we needed it. We were replacing a six-year-old Mimaki JV3 printer so everything fell into place at the right time. The appeal of the latex ink technology was also a big factor.

What features do you particularly like?
The machine is easy to use and easy to maintain. Parts are easy to recycle and I like the fact that it's a front-facing machine so it can be stored against a wall, freeing up space elsewhere. It is also a very clean and green machine.

Is there anything that you dislike?
In a word, no. It could have a white ink option, but then the same could be said for a lot of printers out there.

How fast is it?
Compared to similar machines, I would say it is fast. We have printed around 12m2 an hour using the L25500.

How reliable is it?
So far, so good. We are six months in and from a company such as HP, it is proving to be as reliable as you would expect.

What's the quality like?
Again, the quality is what you would expect and it is good. Especially the depth of colour when printing on products such as light boxes.

How much time or money has it saved?
It is difficult to quantify but I would say that it has allowed us to make more money by being more productive while cutting the downtime between jobs.

Has it won you any new work?
I think that our existing customers have taken advantage of the HP Designjet L25500 and the green credentials that come with that so yes, it has won us more work.

Would you say that it offers value for money?
I think it does offer value for money. You can easily turn it on and off between use, which helps offer hidden savings.

Were there any difficulties experienced during the installation or after?
Like any installation of new equipment, there were some minor hiccups but no more than you would imagine.

What about the pre- and after-sale service?
It has been all good as you would expect from HP.

Who do you think the machine is right for?
It can really fit anywhere. We are an SME and it's a good fit as it would be in small printers and maybe even offices and other display printers.

Under what circumstances would you buy another?
As a group, we could buy another to install at another site.

Conclusion
User’s verdict    
Speed    *****
Quality    *****
Reliability    *****
Value for money    *****

Supplier’s response     
Anne Sharp, category and marketing manager, Design at HP, says: "HP has been extremely happy with the positive response we have seen since the launch of the HP Designjet L25500 in October 2009, and the impact this has had on the sign and display market. Our customers are really starting to see the unique advantages this solution can bring to them in terms of increased productivity, ease of use and versatility, in addition to many environmental benefits. Customers can also trade in used models – up to £2,550 on the 60in and £1,700 for the 42in machine."
Price L25500 (42in): £16,741, L25500 (60in): £21,892
Contact HP 08452 704000

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