Top-level restructure at Konica Minolta Marketing Services

By Rhys Handley, Friday 16 March 2018

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Konica Minolta Marketing Services has restructured its senior management to integrate the teams from acquisitions Charterhouse PM, Indicia and Ergo.

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The new KMMS senior team incorporates members from all three acquired firms as well as new hires

Charterhouse Print Management was bought out by Konica Minolta in December 2012 and it then in turn acquired Ergo Asia in June 2014 and Bristol-based customer engagement agency Indicia in January 2015. As of March 2017, the collective entity was rebranded as Konica Minolta Marketing Services (KMMS).

A top-level reshuffle has seen key figures from the three companies moved into new positions reflecting a global outlook, rather than region-specific. The new team is headed up by Yves Rogivue as global chief executive. He previously served as chief executive for the firm’s European, Middle East and Africa (EMEA) output.

Rogivue, who has headed up Charterhouse since December 2016, will be joined by Indicia founder Ian Stockley as global chief strategy officer and Yoshiko Ito, who will transition from Asia-Pacific (APAC) chief executive to global chief operating officer.

“Our new structure, processes and technology platforms will increase further the efficiency of our print management, procurement and multi-channel delivery services,” said Rogivue.

“We will provide an increased speed to market and improved effectiveness of marketing budgets, with our data and planning services creating the insight to activate marketing solutions that drive performance and increase return on investment.

“For a global offering like KMMS, forming a team to manage our international scale and our global proposition makes sense.”

Based in the London head office, Rogivue has set sights on fulfilling KMMS’s full range of services – comprising multi-channel management and delivery, creative production and agency services – for a base of clients including Nissan, Unilever, Nestlé and Heineken.

Veterans from Charterhouse remain “central to our success”, according to Rogivue, with Anne Stagg – former leader on the Unilever account for Charterhouse – taking up dual positions as Indicia managing director and KMMS global chief client officer. Andy Faulkner, new director for creative production services, and head of retail Tim Smith also hail from Charterhouse.

“Charterhouse delivers the foundation of the new proposition with its heritage of print management,” said Rogivue. “The Charterhouse business also brings its fast-growing retail solutions service as it expands into multi-channel management.

“The more recently formed creative production service offering, which originated in Charterhouse, is proving a hugely valuable service to clients.”

Further additions to the team include former head of sales and client services for Asia Tim Lane as global sales director, former president of US marketing firm InnerWorkings Harris Atkins as chief executive for North America and Indicia managing partner Matt Wright as director of agency.

KMMS is a wholly owned subsidiary of Japanese technology manufacturer Konica Minolta and continues to receive financial support from its parent company. Independently, KMMS employs 600 members of staff worldwide and has revenues of £300m.

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