Don’t exit your opportunity to win big

By Darryl Danielli, Monday 15 April 2019

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So, after last week’s announcement, it’s hopefully not escaped your attention that the fateful decisions that could have a massive impact on your business and its people will be unveiled in October.

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PrintWeek editor Darryl Danielli

I am, of course talking about the winners of the 2019 PrintWeek Awards being announced, following the launch of this year’s Awards programme last week. What did you think I was talking about?

The PrintWeek Awards are the industry’s flagship awards scheme, bar none. As a result, simply entering sends a powerful message to your staff of the confidence you have in them and your business, and in the current climate that’s no bad thing.

And if you’re shortlisted, then just picture the even more powerful message it broadcasts to your customers and prospects – that yours is a business they should talk to.

And if you were to win – well I’m sure you can imagine the impact on your team and the doors it could open for your firm.

But you’ll never win, right. Because it’s always the same companies that do. WRONG.

The awards are independently judged by more than 20 leading print buyers and independent experts, without fear or favour, their only agenda being to select the best of the best.

A meaningful vote, in other words – a rare thing indeed. And the only thing you need to know is that, big or small, first time entrant or seasoned pro, the playing field is as level as they come.

So, pack away your insecurities, and focus on the cast-iron certainty that if you don’t enter the Awards there’s only going to be one outcome on your mind from now until October.

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