TAYA upgrades Eco Calculator
Friday, June 24, 2022
TAYA Groups has launched an upgraded version of its Kavalan Eco Calculator, enabling businesses to evaluate and understand the eco-reductions offered by Kavalan PVC-free banner and textiles based on Life Cycle Assessment (LCA) data.
Available immediately, Kavalan Eco Calculator II includes a range of additional features to make it more straightforward to quantify the environmental impact of large-format materials.
The tool now includes data relating to Waste-to-Energy (WtE), the process of incinerating often landfill-bound waste in order to generate energy. This allows users to benchmark their usage – which in the case of PVC free materials is clean energy – against household energy usage, for example the number of equivalent warm showers, washing machine cycles, or hours of iPhone use.
Air travel data has also been updated. While the original Kavalan Eco Calculator enabled users to measure greenhouse gas savings equivalents in flights between New York and London, users can now choose from 26 cities globally to find out the equivalent CO2e reductions that can be made by using Kavalan products.
The eco-reductions data from the Eco Calculator II also breaks down the overall reduction on human health impact, environmental impact, and resource consumption for the user’s chosen Kavalan product and quantity, offering a percentage amount and insight into exactly how a switch to Kavalan can positively affect the health of people and the planet.
Kavalan products are measured against 18 key environmental impacts, and the latest iteration of the Eco Calculator can present users with the top five biggest reductions garnered by their chosen Kavalan product.
Taya Europe director of sales Rob Karpenko said: “Speaking to Kavalan partners and customers, the feedback on the Eco Calculator is incredible – it’s a miracle tool that makes it so simple to understand how Kavalan products help businesses meet their sustainability goals.
“Now, Kavalan Eco Calculator II is taking that achievement further, with even more insightful and actionable comparative data that really paints you a picture of your environmental impact, and practically makes the reductions for you. If you are a print business pitching to potential clients with their own environmental objectives, it doesn’t get much more valuable than having that kind of information at your fingertips.”