Push rolls out new magazine targeting artistic elite

Push, the printer of high-gloss material for artistic-leaning clients, has rolled out the first issue of a full-blooded style magazine called <i>Article</i>.

The London company printed the first run of 1,000 copies in five colours on its Heidelberg Speedmaster 102XS. A further 350 limited editions of the twice-yearly magazine feature a die-cut, gold foiled slip case and binding with visible stitching.

Joint partner Roy Killen said one of the creative highlights of the 108-page magazine with six-page cover was the "coptic" binding, with exposed thread stitching down the spine. The magazine measures 255mm x 210mm.

Article, billed as a magazine that "celebrates Britain with the coolest of papers", covers art, design, culture and contemporary men’s fashion and was printed with the support of Arctic Paper UK.

The launch issue includes a selection from the paper supplier's range including Arctic Matt, Arctic Silk, Arctic Volume White and Munken Lynx Rough. The latter was chosen for its "tactile appeal; not too bulky or shiny, yet offering unique colour reproduction," said the magazine’s art director Rosy Tsai.

Arctic Paper managing director Garry Colyer, said: "This unique magazine is inspirational in terms of design and its choice of papers. All standard Arctic Papers are FSC certified so it has great environmental credentials too."

Push works with design companies, galleries, arts organisations, publishers and the wider creative community.