Author Archives: Darryl Danielli

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Postie holds the key to more accurate mailing

By Darryl Danielli July 24, 2009 - 06:00 // Comments

To my mind, the only thing that can prevent digital print from the same commodity-based fate of litho is its effective use of customer data – AKA personalisation. That’s a belief I clearly share with Snowball’s David Rolfe. But reading his comment piece got me thinking, slightly tangentially admitted,...

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Digital kit boom belies transpromo’s take-up

By Darryl Danielli July 13, 2009 - 04:00 // Comments

About a year ago, I wrote a comment in the magazine questioning whether transpromo was really the ‘next big thing’ in direct mail or just a great idea that was in danger of not being realised. The reason I thought the latter was, quite simply, cost. I didn’t think that financial institutions would be...

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Digital kit boom belies transpromo’s take-up

By Darryl Danielli July 13, 2009 - 04:00 // Comments

About a year ago, I wrote a comment in the magazine questioning whether transpromo was really the ‘next big thing’ in direct mail or just a great idea that was in danger of not being realised. The reason I thought the latter was, quite simply, cost. I didn’t think that financial institutions would be...

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Academy must deliver on ambitious promises

By Darryl Danielli July 03, 2009 - 06:00 // Comments

Below is a transcript of a discussion on printweek.com relating to the launch of Proskills National Skills Academy (NSA). The questions were posed by user ‘Charles Hampshire’ and the answers/opinion by the well-informed stalwart poster ‘NDCT’. CH: Oh my word. Another quango. What was wrong with Proskills?...

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Academy must deliver on ambitious promises

By Darryl Danielli July 03, 2009 - 06:00 // Comments

Below is a transcript of a discussion on printweek.com relating to the launch of Proskills National Skills Academy (NSA). The questions were posed by user ‘Charles Hampshire’ and the answers/opinion by the well-informed stalwart poster ‘NDCT’. CH: Oh my word. Another quango. What was wrong with Proskills?...

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Offsetting schemes will not help save the earth

By Darryl Danielli June 19, 2009 - 11:00 // Comments

Carbon offsetting is the Marmite of the environmental world – you either love it or hate it – as illustrated in our feature on the subject. Personally I’m in the latter camp (although I am quite partial to Marmite). I don’t really see the benefit of going to all the trouble of auditing your carbon output,...

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Offsetting schemes will not help save the earth

By Darryl Danielli June 19, 2009 - 11:00 // Comments

Carbon offsetting is the Marmite of the environmental world – you either love it or hate it – as illustrated in our feature on the subject. Personally I’m in the latter camp (although I am quite partial to Marmite). I don’t really see the benefit of going to all the trouble of auditing your carbon output,...

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Pre-packs: defending the seemingly indefensible

By Darryl Danielli June 11, 2009 - 11:00 // Comments

In this week's issue of PrintWeek Carl Jackson, national head of insolvency firm Tenon Recovery, mounted a defence of pre-pack administration deals. While it’s easy to damn pre-packs out of hand, as many of you reading this probably do, I’m sure there are a handful of cases where they do offer the best...

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Facing up to need the for rationalisation

By Darryl Danielli June 08, 2009 - 02:00 // Comments

In one of its recent members’ bulletins, Unite warned of an increase in print businesses looking to make pay cuts. A phrase involving a certain iconic sleuth with a penchant for deerstalker hats and pipes springs to mind. The union’s concern is that unscrupulous employers are using the threat of job...

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Giant merger puts both firms at risk of sinking

By Darryl Danielli May 22, 2009 - 06:00 // Comments

The need for consolidation in the UK web offset market is by and large accepted by all the major players, at least in terms of a way to reduce capacity. However, the (understandable) problem is that no-one has the desire or inclination to spend a not-so small fortune on buying out a rival or rivals...

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