InPrint organisers FM Brooks have reported record bookings for InPrint 2016.
80% of floor space has already been sold and the show, which will take place at Milano Congressi (MiCo) in Milan from 15 to 17 November, is continuing to experience high demand from prospective exhibitors.
The event aims to connect industrial print professionals with potential customers and partners and hosts a range of new machinery and developments.
InPrint co-founder Marcus Timson said: "InPrint appeals to senior people who come to the show to solve complex production challenges. Most people are not just buying standard kit but need technology that will work to a specific production line. This could be as varied as a packaging production line, or an automotive or aviation line.
“Visitors get a very focused event and they get to meet the right people – those who are on a certain level with a high level of technical expertise – and see cutting-edge technology.”
The move to hold a show in Italy came as a result of a meeting there between show organisers and key exhibitor companies.
Representatives from Ricoh, Konica Minolta, Kuei, Reggiani, JetSet, J-Teck3, Mimaki, Inx Digital and Sensient among others agreed that the launch of InPrint in Italy would be a logical addition to the German show. Milan was chosen as it is the capital of Lombardy, the largest manufacturing region in Europe.
Sergio Ferrari, technical director at JetSet, which exhibited at last year’s event, said: “InPrint 2015 was a great success for JetSet and we expect 2016 to be even better. We are also delighted that InPrint will be running in Milan.
“The Italian market for industrial printing is considerable and very innovative. The show will provide the market with a valuable forum to show new ideas, technologies and insights that will create new possibilities.”
Timson said confirmed exhibitors for 2016 currently stand at around the 100 mark and up to 150 are expected in total, meaning that the organisers are now considering extending the floor space.
“The decision to run a show in Milan has been a good one, which exhibitors like. It’s a design capital and has a strong heritage of decorative printing and different services, wood decoration and lamination, glass, plastics, ceramics, packaging and the Italian automotive industry,” said Timson.
“The focus of the Milan event will be slightly more on decorative and packaging whereas Germany was more around functional printing so there will be a subtle difference in terms of content as a result and I think visitors will come from around different parts of the world to attend.”
InPrint 2015, which took place in November in Munich, featured more than 100 exhibitors, including first-time exhibitors Heidelberg, KBA, Konica Minolta, Kyocera and Seiko.
“The 2015 show performed exceedingly well at attracting a unique audience. I believe it’s the only print show that attracts an audience of people focusing on manufacturing,” said Timson.
He said the show would return to Germany in 2017, although details of the dates and venue have not yet been released.