Print and visual communications specialist Callprint aims to ramp up turnover in its Birmingham hub by up to 50% with an expansion of the Midlands base.
The move will see the company relocate to a new city-centre location twice the size of its current home, which is 557sqm.
As part of the development plans, Callprint will invest in a second Canon Océ Arizona UV 250GT flatbed printer, which is due to come in once the new site is up and running in May. The new machine cost around £200,000.
The move will also see the Birmingham facility switch to a 24-hour operation, whereas it currently operates a double-day shift.
Callprint is to move from Smallbrook Queensway to a site close to the Aston Expressway and M6 motorway, boasting 1,115sqm of floor space.
This will enable the Birmingham operation to display all of its small to large-format litho, signage and point-of-display and exhibition kit.
Sales director Fabian Porter said: “I hope within 12 months the Birmingham site will see an increase in turnover of 40% to 50% and take on four or five people. Our turnover at the moment is about £1.5m.
“We offer all sorts of print from small-format digital to traditional offset litho, but it's the wide-format sector that has really expanded rapidly in the last 18 months.”
Exhibition and installation work will also now be able to be constructed on-site, as will 3D construction materials for architectural and mechanicals' clients.
The new facility will also operate as the print and distribution hub for all online sales from Callprint's new e-commerce site, which is set to launch soon.
Expansion will also allow the Birmingham hub to offer vehicle signage and wrap work, with customers being able to drive into the space and have vehicles wrapped or liveried on site.
Porter added: “We had to move as we have currently outgrown our present base. From design to installation, we will now be able to offer the whole procedure in-house from our new facility.”
Callprint Birmingham’s client base includes local government, retail, advertising and architectural and construction sectors.
The company has 18 locations and four major hubs including one in the North West and two in London as well as the Birmingham set-up.