Packaging on YouTube: Kingsland-Quinn lightweighting project

Packaging on YouTube: Kingsland-Quinn lightweighting project

Packaging on YouTube: the 'world's lightest' screwcap wine bottle in production

Friday, 12 February 2010

In this week's Packaging on YouTube, a clip looking at a joint effort between Kingsland Wines and Spirits and Quinn Glass to slash the weight of a standard wine bottle.

The Wrap-backed project resulted in a wine bottle that weighs 300g, almost 30% lighter than the standard 420g. Tesco is currently using the bottle for an own-label wine, and other retailers, including the Co-operative, are expected to follow, according to Kingsland.



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