Vie: customised palette
HCT produces custom card palette for Vie At Home cosmetics
By Jill Park Friday, 14 May 2010
Cosmetics packaging specialist HCT has created the palette and product formulations for Vie At Home's VIP Beauty Collection.
The card palette houses four baked eyeshadows that can also be used as eyeliners when wet and two multi-purpose lip and cheek colours.
London-based HCT customised the card palette to Vie At Home's requirements so it included a matt bronze outer wrap with a gold inlay.
"We worked with Vie at home to create something suitable to house all the popular summer shades in one portable kit," said HCT project manager Kelly McColloch.
"Card is so versatile. You can create something so bespoke to the brand and the seasonal story," she added.
The palette is available now in the UK from Vie At Home's website.
London-headquartered HCT has offices in France, Asia and California and New Jersey in the US.
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